What we do

Services built for the AI era.

Traditional SEO agencies weren't built for generative search. Magnent was. Every service we offer is designed around one question: how do we make AI recommend your brand?

Citation Analysis & Tracking

If you don't know whether ChatGPT mentions your brand when a buyer asks about your category, you're flying blind. We run your brand across 30+ targeted prompts on every major AI platform and give you a precise citation score, so you know exactly where you stand and what to fix first.

  • Brand mentions tracked across ChatGPT, Perplexity, Gemini, Claude, and Copilot
  • Citation rate, sentiment score, and platform-by-platform breakdown
  • Competitor citation benchmarking, so you see exactly where you're losing ground
  • Monthly trend reports so you can see visibility growing over time
  • Prompt library covering the exact questions your buyers ask AI
Get your citation score
AI VISIBILITY DASHBOARD Live
ChatGPT
87
Perplexity
74
Gemini
91
Claude
68
Copilot
55
Overall citation score
75 / 100
vs last month
↑ 18 pts

Technical AI Readability

If your website isn't structured for AI comprehension, it won't get cited, regardless of how good your content is. We audit and implement every technical layer AI engines need to read, trust, and reference your brand.

  • llms.txt that tells AI crawlers who you are, what you do, and what to cite
  • Schema markup including FAQ, Organization, Product, HowTo, and BreadcrumbList
  • Structured FAQ pages, formatted so AI pulls your answers instead of competitors'
  • Website content suggestions covering what to add, what to rewrite, and what to cut
  • Platform-specific tuning for ChatGPT, Perplexity, Gemini, and Claude
Make my site AI-readable
ai-readability-audit.json
Technical layers
llms.txt AI crawler instructions ✓ Done
Schema JSON-LD structured data ✓ Done
FAQs Answer-optimised FAQ pages ✓ Done
Content Website copy suggestions In progress
Sitemap AI-friendly site structure In progress
Readability score 72 / 100

Content Creation, Built on Strategy

The prompts your buyers type into ChatGPT are the new search queries. We map those prompts, build a content strategy around them, and produce content only your brand can own — every piece grounded in your real client data, your product's actual use cases, and angles your competitors can't copy.

  • Prompt research, the exact questions your buyers ask AI, mapped to your category
  • Content strategy built around citation-worthy angles, not just keywords
  • Content built from your own data — blogs grounded in real client results, proprietary research, and angles only you can own
  • Publishing across your website and external media for maximum citation surface area
  • Answer-first formatting, structured so AI pulls your content, not a competitor's
Build my content strategy
01
Angles & context from you
Your expertise, POV, and the stories only you can tell
02
Prompt & topic mapping
The buyer queries you need to own across AI platforms
03
Content built from your own data
Real client results, proprietary research, angles only you can own
04
Publishing & distribution
On your site and across external media AI engines index

Brand Presence & Positive Sentiment

AI doesn't just read your website — it reads everything the internet says about you. We build positive, consistent brand presence across reviews, press, directories, and community conversations so AI sees a brand buyers already trust, not just a brand with good on-site content.

  • Review strategy with a structured approach to collecting and surfacing positive reviews
  • Press and media mentions, earned coverage that builds brand credibility across the web
  • Directory and listing presence so you appear where AI looks for validation
  • Forum and community presence, positive brand mentions in the places buyers and AI both trust
  • Sentiment monitoring so you know what the web says about you and can act on it
Build my brand's web presence
Brand sentiment signals 34 active
G2 reviews 18 citations
Industry press 7 mentions
Reddit / communities 5 mentions
Directories & listings 4 active
Sentiment score 61 / 100

Positioning Strategy

Most brands don't know what AI currently says about them, or why. We find out by looking at your product, your competitors' positioning in AI answers, and what your own clients say. Then we build on what's already working and fix what's pulling you down.

  • Product and service deep dive to understand how you actually work and who you serve
  • Competitor positioning audit covering how rivals show up in AI and search today
  • Gap analysis to find where you have authority others don't, and where you're losing ground
  • Client voice mining, turning what your clients already say into citation material
  • Current visibility audit covering what AI says about you now and where sentiment is off
  • Recommendations to double down on what's working and modify what isn't
Start with a positioning audit
Positioning gap map
What we analyse
Your product
How you work, who you serve, what makes you different
Competitors
How they're positioned in AI answers right now
Your clients' words
Reviews, testimonials, and what buyers actually say
The gap
Where you have authority no one else does, we build there first

LinkedIn Branding

Before a buyer, investor, or partner takes a meeting, they look you up on LinkedIn. What they find, or don't find, shapes the conversation before it starts. We help brands and founders show up with a clear point of view and content that builds credibility over time.

  • Brand page optimisation, with positioning, content pillars, and consistent voice
  • Founder profile, headline, about section, and featured content that reflects expertise
  • Content strategy covering what to post, how often, and what angles build authority
  • Post writing, turning your ideas into content that travels
Build our LinkedIn presence
PA
Pooja Agarwal
Co-Founder @ Magnent · AI Search Visibility · Making Brands AI-Recommended · BITS Pilani
12.4K
Followers
847
Connections
34K
Post views
Why your brand disappears in AI search, and what to do about it.

63% of B2B buyers now start research with an AI assistant. If your brand isn't in the answer, you've already lost the sale...
412 reactions67 comments89 reposts
Who we work with

Built for every stage, every size.

Whether you're a founder who just launched or a marketing team at a scaled company, if your buyers use AI to research, Magnent is for you.

B2B Startups & Founders

You're building in a crowded space. Be found everywhere your investors, buyers, and future hires are already looking, including the AI tools they use to research.

Common pain point
"Our competitors are getting recommended by ChatGPT and we're invisible, even though our product is better."

Growth-Stage Marketing Teams

You've invested in SEO and it's working. But AI search is a new channel you're not showing up in. You need an AEO strategy that complements your existing work.

Common pain point
"We rank well on Google but when buyers ask Perplexity, they get pointed to our competitors."

Enterprise Brands

You have authority, but AI models don't know it yet. Your content isn't structured for AI comprehension and your brand narrative isn't what AI engines are saying.

Common pain point
"AI assistants describe us in outdated or inaccurate ways, and we don't know how to change it."
Questions about our services

Answered directly.

You can start anywhere. Most clients begin with Citation Analysis to get a baseline, then layer in Technical AI Readability and Authority Signals. Positioning Strategy tends to come after you have data on what AI currently says about you. LinkedIn Branding is often added when founders want visibility alongside their brand.
We handle end-to-end execution, audits, schema implementation, content, authority building, and ongoing monitoring. Your team's input is mainly at the start: helping us understand your product, clients, and goals. After that, you focus on your business and we focus on your AI visibility.
We run the same set of buyer prompts at the start and at regular intervals, giving you a consistent citation score out of 100 across each AI platform. You can see exactly which platforms improved, which prompts your brand is now showing up for, and how sentiment is shifting over time.
Yes, AEO applies equally to service businesses. In fact, service businesses often benefit more, because buyers ask AI for recommendations before hiring consultants, agencies, or advisors. The methodology is the same: structured content, clear positioning, and authority signals that tell AI you are a credible choice in your category.
Technical AI Readability is about your own website, making it structured, clear, and machine-readable through schema, llms.txt, and content architecture. Brand Presence & Positive Sentiment is about what the rest of the internet says about you — reviews, press, community mentions, and the overall sentiment that tells AI your brand is worth recommending. AI engines need both: they need to be able to read you, and they need external signals that buyers already trust you.
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