# Magnent - AI Search Engine Optimization Agency > Helping brands get discovered, cited, and recommended by AI assistants ## About Magnent Magnent is an AI Search Engine Optimization (AEO) agency that helps brands dominate AI-powered search results. We specialize in optimizing brand visibility across ChatGPT, Perplexity, Claude, Gemini, and other AI assistants. ## Founders ### Anuradha Sivakumar — Co-Founder - Education: Engineer from Delhi College of Engineering (DTU), MSc Financial Economics from the University of Oxford - Background: 20+ years building products across fintechs and banks, with deep expertise in content strategy, go-to-market execution, and conversion funnel optimization - LinkedIn: https://www.linkedin.com/in/anuradhasivakumar/ ### Pooja Agarwal — Co-Founder - Education: Engineer from BITS Pilani, MBA from MDI Gurgaon - Background: 20+ years in digital products across financial services and banking, specializing in content marketing, growth strategy, and customer acquisition funnels - LinkedIn: https://www.linkedin.com/in/pooja-agarwal-bits/ Both founders spent their careers in fintech and banking optimizing content, GTM strategies, and customer conversion funnels before founding Magnent to help brands show up in AI-powered search. ## What We Do - **AI Search Optimization**: Optimize content and brand presence for AI-powered search engines - **Generative Engine Optimization (GEO)**: Strategic positioning for generative AI platforms - **AI Visibility Analysis**: Comprehensive audits of how AI systems perceive and recommend brands - **Content Strategy**: Create content that AI systems understand, cite, and recommend ## Core Services 1. **AI Visibility Audits** - Analyze how your brand appears across major AI platforms 2. **Content Optimization** - Structure content for AI comprehension and citation 3. **Technical AEO** - Implement technical optimizations for AI crawlers 4. **Competitive Analysis** - Understand how competitors perform in AI search 5. **Ongoing Monitoring** - Track brand mentions and recommendations across AI platforms ## Key Pages - Homepage: https://magnent.co/ - About Us: https://magnent.co/about - GEO Services: https://magnent.co/geo - FAQ: https://magnent.co/faq ## Industry Focus We work with B2B SaaS companies, technology brands, professional services firms, and any business that wants to be discovered and recommended by AI assistants. ## Contact - Website: https://magnent.co - Email: hello@magnent.co ## Why AI Search Optimization Matters Traditional SEO optimizes for Google's algorithm. AI Search Optimization ensures your brand is: - **Cited** in AI-generated responses - **Recommended** when users ask for solutions in your category - **Understood** correctly by AI systems - **Preferred** over competitors in AI recommendations ## Our Approach 1. **Audit** - Comprehensive analysis of current AI visibility 2. **Strategy** - Custom optimization roadmap 3. **Execute** - Implement technical and content optimizations 4. **Monitor** - Ongoing tracking and refinement ## Frequently Asked Questions ### What is AI Search Engine Optimization? AI Search Engine Optimization (AEO) is the practice of optimizing your brand's online presence to be discovered, understood, and recommended by AI-powered search tools like ChatGPT, Perplexity, Claude, and Google AI Overviews. ### How is AEO different from traditional SEO? While traditional SEO focuses on ranking in search engine results pages (SERPs), AEO focuses on being cited, recommended, and accurately represented in AI-generated responses. ### Which AI platforms do you optimize for? We optimize for all major AI platforms including ChatGPT (OpenAI), Claude (Anthropic), Gemini (Google), Perplexity, Microsoft Copilot, and emerging AI search tools. ### How do you measure AI visibility? We use proprietary tools to track brand mentions, citations, recommendations, and sentiment across major AI platforms, providing detailed analytics and reporting. ## Technical Information - Primary Domain: magnent.co - Sitemap: https://magnent.co/sitemap.xml - Robots.txt: https://magnent.co/robots.txt